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Zwei Wealth has recently expanded its wealth advisory services by launching a new branch in Geneva. This move is aimed at enhancing client-oriented services and reflects the firm’s commitment to growth and excellence in wealth management.
The Geneva office is led by Thierry Cherf, a seasoned banker with 25 years of experience in the industry. He has previously worked with several prominent Swiss private banks and is focused on establishing a robust infrastructure to benefit both advisors and financial partners.
Originally founded by former UBS bankers, Zwei Wealth has evolved from an independent advisory firm into a comprehensive wealth management ecosystem. Currently, the platform manages over CHF 11 billion in assets and serves a diverse clientele, including:
- Pension portfolios
- Large family assets
To support its growth strategy, the firm plans to recruit more than ten new advisors in Geneva and Zurich by 2025, indicating a strong demand for its services.