MultiBank & Khabib Launch $Billion Sports-Fintech Venture

MultiBank Group, recognized as the world’s largest financial derivatives institution, has entered into an exclusive worldwide multi-billion-dollar joint venture with global sports icon Khabib Nurmagomedov. The partnership establishes MultiBank Khabib LLC, a first-of-its-kind regulated ecosystem designed to connect global finance, sports, and technology. This venture unites MultiBank Group’s established leadership in regulated financial services with the unparalleled influence of Khabib Nurmagomedov, an undefeated UFC champion whose brand extends far beyond the octagon.

The joint venture grants MultiBank Group exclusive worldwide rights to develop and promote all projects under the Khabib Nurmagomedov brand name. This includes the development of 30 state-of-the-art Khabib gyms and the expansion of the Gameplan and Eagle FC brands. The company will operate from MultiBank Group’s headquarters in Dubai, building a worldwide network of high-end sports ventures integrated with real-world digital assets, fulfilling the vision of MultiBank Group Founder and Chairman, Naser Taher.

The entire venture is structurally supported by MultiBank Group’s regulated digital ecosystem, with its cornerstone $MBG Token acting as the driving force. The $MBG Token is central to the initiative’s expanding portfolio of real-world-asset (RWA) technologies. This positions the partnership at the forefront of the growing trend to tokenize physical and intellectual assets, bringing them onto blockchain-based, regulated financial platforms.

Naser Taher, Founder and Chairman of MultiBank Group, explicitly outlined the venture’s core objective: to create a new blueprint for the business of sport through the regulated tokenization of real-world sports assets. He stated that by uniting finance and athletics into a single transparent, technology-driven ecosystem powered by the $MBG Token, the initiative is built on the foundational principles of trust, innovation, and the regulatory strength of the MultiBank framework.

The decision to base the joint venture in Dubai is strategically significant. Naser Taher emphasized that the initiative proudly aligns with the United Arab Emirates’ vision of becoming a global hub for digital asset innovation and world-class sports. This move leverages the UAE’s progressive regulatory environment and its ambition to position itself as a central node in the future of finance and technology.

Khabib Nurmagomedov echoed the strategic and philosophical alignment, noting that the partnership with MultiBank Group is built on shared values of strength, respect, and discipline. He emphasized that the collaboration aims to build real global opportunities that transcend traditional sport, empowering both athletes and fans through a regulated and innovative digital ecosystem, signaling that this venture is merely the beginning of a larger strategic push.

MultiBank Group brings substantial scale and regulatory credibility to the partnership. Established in California in 2005, the Group has grown into a financial powerhouse, serving over 2 million clients across 100 countries and facilitating daily trading volumes that exceed US $35 billion. Its extensive global footprint is underpinned by 18 regulatory licenses spanning 5 continents and over 25 offices worldwide.

This extensive regulatory framework is a critical component of the new venture, providing the necessary trust and compliance infrastructure for tokenizing high-value sports assets. The combination of MultiBank’s financial derivatives expertise and global regulatory standing with Khabib Nurmagomedov’s massive global appeal creates a unique entity poised to redefine the intersection of athletics, finance, and digital technology.