Intel is reportedly pursuing a strategic investment from Apple as part of a comprehensive turnaround effort, signaling a potential seismic shift in semiconductor industry alliances. The development emerged on Bloomberg Businessweek Daily, where hosts Carol Massar and Tim Stenovec discussed the implications with Bloomberg’s Mark Gurman. Meanwhile, Qualcomm CEO Cristiano Amon revealed new Snapdragon developments and details of the Nvidia-Intel partnership, while Affirm CFO Rob O’Hare confirmed sustained consumer demand for buy-now-pay-later services despite economic headwinds.