A Californian startup, USP, has launched a platform on Republic.com, allowing global investors to participate in tokenized real estate investment through Ethereum. With a portfolio valued at $52 million in Southern California, USP aims to democratize real estate ownership, offering accessibility, ease of use, and peer-to-peer trading, setting itself apart from traditional investment methods. Founder Johnney Zhang emphasizes the platform’s mission to simplify real estate investment and make it accessible to the average person, offering a stake in both the platform’s technological advancement and its existing real estate portfolio.
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