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Hip-hop icon Snoop Dogg launched a nearly 1 million NFT collection on Telegram, selling out in minutes and raising $12 million. The drop, featuring marijuana-themed collectibles and vintage cars, signals a potential resurgence in NFT interest.
- Snoop Dogg's NFT collection sold 996,000 units in 30 minutes, raising $12 million on Telegram.
- The drop is part of Telegram's Collectible Gifts feature, with secondary market trading going live in 21 days.
- NFT sales increased by 78% in Q2 despite a 45% drop in trading volume, signaling changing user behavior.
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