Coinbase’s latest ad campaign, ‘Everything Is Fine,’ uses dark humor to highlight the UK’s economic struggles. The satirical spot contrasts reassuring narration with visuals of decay, resonating with consumers’ financial anxieties. This marks a creative shift in how crypto brands address real-world issues.
- Coinbase's ad uses satire to critique inflation and economic instability in the UK, resonating with public sentiment.
- The campaign highlights the record exodus of UK millionaires, with 16,500 leaving in 2025 alone, per Henley & Partners.
- Unlike traditional crypto ads, 'Everything Is Fine' avoids technical promises, instead focusing on relatable humor and cultural commentary.
📎 Related coverage from: cryptoslate.com
