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Adidas is teaming up with Sui-based game Xociety to release 2,600 limited-edition NFT mystery boxes. Priced at $129 each, these boxes feature Adidas-themed digital clothing sets and XCS tokens. The drop marks another step in Adidas’ growing involvement in blockchain and gaming.
- The NFT mystery boxes include Adidas-themed digital clothing sets with rarity tiers from 'Uncommon' to 'First.'
- Xociety raised $7.5 million last year to develop its Sui-based 'pop shooter' game, available via the Epic Games Store.
- Adidas has previously collaborated with crypto projects like Bored Ape Yacht Club and Doodles, while Nike exited the Web3 space in 2024.
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Related Tags: Sui
Other Tags: Adidas, Bored Ape Yacht Club, Epic Games Store, NFT, Nike, StepN